THE MAGIC OF THE ROSE

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The rose has always been a symbol of beauty, youth and health. This majestic plant has occupied a special place in the hearts of people from ancient times to present day. "The Queen of Flowers", the Bulgarian Damascena Rose, offers an incomparable aroma and the delicate tenderness and healing qualities of this natural gift are the basis for countless romantic stories and legends that captivate our imaginations. Widely considered the most beautiful of flowers, roses and particularly rose oil in the past were only accessible to the upper strata of society. Even today rose oil is the foundation for many of the most elite products in the world of cosmetics and perfumery.  

The Bulgarian rose oil, or rose otto, is the essential oil extracted from the petals of one of the rarest flowers in the world, the Bulgarian Damascena Rose; which is only cultivated and harvested in the Valley of Roses, near the city of Kazanlak.

The Bulgarian rose oil is a complex blend of more than 200 different components and at 25 C (77 F) is a viscous liquid. Upon cooling, it becomes a crystallized mass, which can be liquefied by warming. There are multiple applications in skincare, medicine, aromatherapy, and fine perfumery for this gorgeous essence. The Bulgarian rose oil is known for its aphrodisiac, antidepressant, antiseptic, antispasmodic and astringent actions. Its minerals, vitamins and antioxidants have a soothing and anti-inflammatory effect which nourishes the skin and helps maintain skin's hydration. 

Beauty and benefits combine with the Bulgarian rose oil, harvested not only for its incredible scent but also for its ability to uplift spirits. The rose oil creates a feeling of calm and well-being. Research suggests that it can be a useful treatment for depression as it boosts self-esteem, confidence and mental strength. The Bulgarian rose oil has been clinically studied and it is proven to reduce cortisol levels (the stress hormone) and it has the highest frequency of all essential oils on the planet, approximately 320 MHz (frequency is a measurable rate of electrical energy - everything has an electrical frequency). As a powerful aromatherapy, the rose oil enhances the frequency of every cell, bringing balance and harmony to the body and brain. 

The uniqueness of the rose oil is that it can be taken in different forms – it is edible, can be absorbed by the skin, and enjoyed as a scent. Each application of this beautiful elixir benefits our body. Rose oil also contains flavonoids, including antioxidants rutin and quercetin and regular consumption of rose oil gives a pleasant rose-like scent to our body. 

Studies have also shown that rose oil possesses an anti-inflammatory effect and has applications in combating acne. This amazing elixir is known for its softening effect on the skin in even the harshest environments and has the ability to reset even the most challenging complexions. 

This gorgeous essence brings a natural sense of luxury and joy and is a sweet pleasure for the senses. These beneficial properties are miraculously healing as evidenced by the fact that those who do not know about these medicinal properties still convey one undeniable truth, a beautiful rose can evoke romantic feelings in even the toughest of hearts.